21 10 / 2014

5 Ways You’re Sabotaging Your Content Marketing
Business 2 Community
A successful content marketing strategy is flexible enough to respond to current events, but solid enough to reliably integrate into other marketing efforts. This balance is something that will be unique to your organization, but ideally you’d be able …

http://dlvr.it/7H2wgZ

21 10 / 2014

10 Social Media Marketing Tips And Ideas For The Holiday Season
Business 2 Community
It’s almost the most wonderful time of the year! With Halloween around the corner and Thanksgiving a little more than a month away, the holiday season is creeping up on us and will be here sooner than you think. While it’s almost time to start planning …

http://dlvr.it/7H1D6c

21 10 / 2014


Search Engine Watch

Search Engine Marketing Checklist for Hotel Marketers
Search Engine Watch
There are four key channels consumers use when searching for and booking hotels online. These four major online channelsare: Search engines; Comparison websites; Hotel booking engine websites; Hotel chain/brand websites. Unless a hotel booking …

and more » http://dlvr.it/7H0jMm

21 10 / 2014

8 Hard-to-Ignore Content Marketing Benefits (Infographic)
Business 2 Community
In this new age of semantic and social search, content marketing has emerged as more than just a buzzword or a fad to one of the most important and critical element in digital marketing. It has grown to become one of the most powerful tools available …

and more » http://dlvr.it/7H020S

21 10 / 2014


The Guardian (blog)

Content marketing tools: an industry expert reveals the best
The Guardian (blog)
… great presence, distribute effectively and report back, ready to adapt, adopt and get results and a tangible return on investment from your content. Jess Collins is the director of Type Communications, a specialist content marketing company in the …

http://dlvr.it/7Gwy4L

21 10 / 2014


Entrepreneur

6 Things Innovative Search Engine Marketers are Doing Right Now
Entrepreneur
As search engine optimization changes, so do the practitioners of the trade. A few years ago, your average search expert (let’s call them SEOs) could be found creating hundreds of devil-may-care backlinks, stuffing a page with keywords or spinning …
Digital marketing’s social media and SEO - What you need to knowBizcommunity.com
SEOServicesNewYork.org Cautions, Not All SEO Is The SameDigitalJournal.com

all 14 news articles » http://dlvr.it/7GtJlr

21 10 / 2014

The Business Case for Interactive Content Marketing
Business 2 Community
It’s now clear that content marketing has become a core marketing strategy for most B2B companies, and the use of content marketing is continuing to grow. Findings from the latest annual content marketing survey by the Content Marketing Institute and …

http://dlvr.it/7GsQfw

21 10 / 2014


Forbes

B2B Marketing Must Focus On 1:1
Forbes
If there is one big mistake that B2Bs make, it is their over-scrutinizing of large vanity metrics when in reality they could do much better by focusing on single meaningful connections. When it comes it B2B, we’re talking big numbers–bigger investments …

http://dlvr.it/7Grjd1

21 10 / 2014

18 reasons to love Virgin’s BLAH Airlines content marketing campaign
Econsultancy (blog)
Every once in a while a campaign comes along that just puts a massive smile on this churlish blog team’s face. Virgin America is having an excellent year in the digital world. In June it managed to turn the process of booking a flight into a joyous …

and more » http://dlvr.it/7GhQ2N

21 10 / 2014

Canadian Web Hosting Releases Enterprise Public Cloud Built On OpenStack …
HostReview.com (press release)
Canadian Web Hosting releases their OpenStack Public Cloud and prepares launch of Enterprise Public Cloud that incorporates the latest version of OpenStack. Vancouver, BC (PRWEB) October 21, 2014 - Canadian Web Hosting, Canada’s leading web …

and more » http://dlvr.it/7GgcSj